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Crowdsourced, Commercialized Surveillance

Tile1-300The Tile is an object you can put on things in order to find them using your phone. This is useful. But if your phone isn’t close enough to the object, what then? Well, you mark that item as lost and then everyone’s phone (with the app) will look for your missing item too. Think about that for a second. You can stick a tile to an object and then ask other phones to look for it.

If you work in information security, you’ve probably already run through a dozen scenarios of how this might affect privacy, and how it might be broken, in the time it took me to write this sentence. The thing is, most of the world doesn’t work in information security. Facebook is the proof. It’s a world of self-surveillance; if you think something, share something (and the world can watch).

Anyone want to take bets on how quickly it’s cracked?

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